HiBob

HiBob

·yesterday

Sr marketing campaign manager

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Location

remote, CA, United States

Salary

$140k – $179k/yr

Commitment

Full Time

Level

Senior (5+ years)

Required skills

B2B SaaS marketingCampaign managementDemand generationData-driven decision makingCopywritingProject managementStakeholder managementPipeline generationMarketing strategyABM motionsPerformance optimizationContent localizationMarket intelligenceCross-functional collaborationCustomer advocacyAnalytical skills

Job Description

About Us

HiBob helps modern, mid-size businesses transform the way they manage people, giving HR and managers all they need to connect, engage, develop, and retain top talent. Since 2015, we’ve achieved consecutive triple-digit year-over-year growth, all backed by our amazing team of Bobbers from across the globe, making us the choice HRIS of over 3500 midsize and multinational companies.

Our HR platform is intuitive, data-driven, and built for the way people work today: globally, remotely, and collaboratively. Fast-growing companies across the globe rely upon Bob to help them create the best work experiences for their people.

Come and be you with us

Being a Bobber is all about being you. We want you to bring all parts of yourself to work, giving you the freedom and confidence to be the best you and do your best work. If that’s bubbly, shy, precise, funny, bold, kind, honest, brilliant, or anything in between, we’re waiting with open arms. Come join us.

It’s an exciting time to join! Salesforce is leading a $166 million investment in the company, supporting our vision to bring trusted people context into the AI-powered enterprise. As we accelerate our product, technology, AI, and innovation roadmap, you’ll have the opportunity to help shape what comes next.

Role Overview

The Senior Marketing Campaign Manager is responsible for shaping and executing integrated marketing campaigns and content that build awareness of HiBob’s value proposition and drive measurable pipeline in the AMERs region. This role maximizes global campaigns locally, creates regionally relevant campaigns and content, and partners closely with Sales/BDR and cross-functional marketing teams to convert leads through the full buyer journey.

Key Responsibilities

  • Lead the planning and execution of the AMERs campaign calendar to increase market share, build brand awareness and hit pipeline generation targets.
  • Localize global thematic campaigns for local market needs, identifying required regionalization and local channel activation.
  • Use market intelligence and buyer insights (in partnership with Product Marketing) to shape campaign messaging, segmentation and ABM motions.
  • Independently manage campaign projects end-to-end, maintaining structure, timelines, and cross-functional alignment.
  • Define campaign goals and measurement mechanisms. Prepare marketing activity reports using leading indicators and lagging indicators.

Salary Information

Base salaries for this role range from $139,500 - $179,000 per year.

Location Eligibility

While this is a remote position, HiBob is currently authorized to hire in the following states: CA, CO, CT, DC, FL, GA, IL, IN, KS, MA, MD, MN, NC, NH, NJ, NV, NY, OH, OK, OR, PA, RI, SC, TN, TX, UT, VA, WA. Candidates must reside in one of these states to be considered for employment.

Join HiBob

Join HiBob and be part of a dynamic, people-centric organization where your impact will shape the future of work. Apply now and unleash your potential in a supportive, inclusive environment that celebrates your uniqueness.

Ready to join the team?

Apply now